Territory sales managers are responsible for overseeing an organization’s sales programs and personnel within a designated territory. They assemble and supervise a team of account managers, sales professionals, and supporting staff. They develop and implement basic policies and procedures. Their position involves playing a lead role in creating fresh and innovative strategies to help the sales teams identify and capitalize on new opportunities. They focus on growing revenue within the territory and expanding existing accounts. They establish sales goals for the territory and individual members of the team.
Territory sales managers often have a bachelor’s degree in a business discipline and should have an extensive sales background, including positions with supervisory responsibilities. These roles require strong leadership skills and the ability to motivate a team.