Inside Sales / Sales Development Representative (SDR)

Department: Sales | Type: Full-Time | Level: Entry to Mid-Level

About the Role:

We are looking for a driven and technically curious Inside Sales / Sales Development

Representative to join our growing team. As a company that designs and builds its own

networking hardware, AI infrastructure, rack-scale systems, and management and

orchestration software, you will play a critical role in bringing these products to market.

Your day-to-day will span prospecting and qualifying new business opportunities,

supporting the quoting process, and coordinating with channel partners and vendors on

orders, shipments, and deliveries. This is a hybrid sales and operations role ideal for

someone who wants to build a career in technical sales with deep exposure to next-

generation networking and AI infrastructure.

Key Responsibilities:

Prospecting & Lead Generation

• Generate new business opportunities through outbound cold calling, email campaigns, and social selling targeting network engineers, data centre managers, IT directors, and infrastructure architects.
• Research target accounts and map out the right contacts within organizations, including technical decision-makers and procurement stakeholders.
• Leverage SEO insights and digital tools to identify inbound interest signals and prioritize outreach.
• Qualify inbound and outbound leads against defined criteria, building a strong and accurate pipeline for the sales team.
• Clearly articulate the value of our networking platforms, AI-ready infrastructure, rack-scale systems, and orchestration software to prospects at varying levels of technical knowledge.
• Meet and exceed weekly and monthly targets for calls, meetings booked, and qualified opportunities.

Quoting, Orders & Channel Coordination

• Prepare and process customer quotes, working with internal teams to ensurepricing accuracy and timely delivery of proposals.
• Coordinate with channel partners, distributors, and vendors on purchase orders, shipment tracking, and delivery schedules.
• Serve as a key point of contact between customers and operations, ensuring orders progress smoothly from quote to delivery.
• Maintain accurate records of quotes, orders, and shipment status within the CRM and internal systems.
• Support account executives and sales leadership with deal administration, renewals, and follow-up on outstanding proposals.
• Proactively communicate order updates, lead times, and any delays to customers and internal stakeholders.

Skills and Competencies:

• Confident and persuasive communicator, comfortable engaging new contacts by phone, email, and video.
• Strong research skills with the ability to quickly identify decision-makers and map account structures.
• Detail-oriented and highly organized, able to manage quoting workflows, order tracking, and multiple prospects simultaneously.
• Familiarity with SEO principles and the ability to use digital signals to time and prioritize outreach.
• Self-motivated and target-driven with a resilient, positive attitude in a fast-paced environment.
• Excellent written communication for crafting compelling outreach and professional customer correspondence.
• Comfortable working cross-functionally with channel partners, vendors, logistics teams, and internal engineering. Knowledge & Technical Understanding

Knowledge and Technical Understanding:

• General understanding of the networking and IT infrastructure market, including enterprise and data center environments.
• Working familiarity with networking technologies such as switching, routing, network fabrics, load balancing, and network security.
• Awareness of AI and high-performance computing infrastructure, including GPU clusters, high-speed interconnects, and the demands of AI/ML workloads on network and rack-scale design.
• Understanding of rack-scale architecture concepts, including composable infrastructure, disaggregated compute and storage, and dense deployment models.
• Familiarity with network management and orchestration platforms, including concepts such as automation, provisioning, telemetry, and lifecycle management of network and infrastructure resources.
• Ability to hold credible introductory conversations with technical buyers, network architects, and data center operations teams.
• Eagerness to develop deeper expertise through training and hands-on exposure to our hardware and software product portfolio.

Experience

• Proven experience in outbound cold calling and prospecting, ideally in a B2B technology or networking environment.
• Demonstrable ability to research accounts and identify the right stakeholders within target organizations.
• Experience using SEO tools and digital research methods to support lead generation and prospecting.
• Hands-on experience preparing quotes or proposals and supporting the order-to- delivery process.
• Familiarity with coordinating across channel partners, distributors, and vendors on fulfillment and logistics.
• Prior use of CRM platforms (e.g. Salesforce, HubSpot) for tracking activity, managing pipelines, and maintaining order records.
• Experience in a sales, inside sales, or business development role is required; networking, infrastructure, or AI industry experience is a strong advantage.

Career Progression & Future Advancement

We invest in our people and believe in developing talent from within. High-performing SDRs have a clear and supported path to advance, including:

• Account Executive (AE) — owning the full sales cycle and closing enterprise and data center deals.
• Senior SDR / Team Lead — mentoring junior reps and shaping outbound strategy.
• Channel / Partner Manager — managing and growing relationships with distribution and channel partners.
• Account Manager — owning post-sale relationships, renewals, and expansion within key accounts.
• Sales Manager — leading team performance, strategy, and hiring as the organization scales.

We provide structured onboarding, ongoing product and technology training, and mentorship from experienced sales and engineering professionals to support your growth at every stage.

Pay: $53,056.79 - $63,896.35 per year

Benefits:

• Dental insurance
• Health insurance
• Vision insurance
• Work from home

Work Location: Remote