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Our CEO Tom Caporaso recently shared 5 important takeaways from his new book, Second Chance CEO, with Total Retail Editor-in-Cheif Joe Keenan. These are valuable lessons not just for senior leaders but for anyone looking to grow in their career. #leadership #ceomindset #ceo #businessbooks
We’re excited to share that our CEO, Tom Caporaso, just published his new book – Second Chance CEO. Learn more below.
Recent data shows that 91% of consumers agree that many loyalty programs feel similar and are not that differentiated from others. Learn how adding Loyalty Amplifiers to your program can make yours stand out. #loyaltyprograms #loyaltymarketing #customerloyalty
If your brand is focused on building customer engagement, chances are you have a loyalty program in place. But participation from your members can fade over time, especially once the initial excitement of joining is over. In this data study, you’ll learn: - How offering loyalty amplifiers can significantly impact consumer behavior related to your loyalty program. - Which activities within a loyalty program would most excite consumers to learn about new products and/or loyalty program benefits. - What would incentivize consumers to submit user-generated content. - Why loyalty program engagement falls off. - What would motivate program members to re-engage. #loyaltyprograms #loyaltymarketing #customerloyalty
Clarus Commerce and PrizeLogic are now ebbo - here to help you build customer engagement on repeat. Learn more about the rebrand from our CEO Tom Caporaso. #customerloyalty #loyaltyprograms #loyaltymarketing
Check out how we've celebrated the Holiday Season at ebbo!
Check out this interview with our very own Associate Client Manager, Amanda Whalen, where she talks about making her place as a young woman in business. Way to go, Amanda! We're glad you're part of the team! #womeninbusiness #youngprofessionals #clientsuccess
Summer Fridays don't have to end after Labor Day. We offer our employees a half-day Friday all year round. Our CEO Tom Caporaso discusses this employee benefit with Fast Company: "We know they can get their work done in the parameters of four full days and a half day Friday,” says Tom. “So long as you’re setting the expectation that client deliverables and deadlines need to be met, giving employees a few extra hours to get ahead on their weekend won’t slow the business.
Starbucks announced its Web3 program, Starbucks Odyssey, which will offer NFTs that can be bought and sold among other Starbucks Rewards enrollees. Our SVP of Strategy Matt Kates talked to QSR about Starbucks' foray to zero in on zero-party data.
Our SVP of Strategy Matt Kates was featured in Retail Brew's weekly Coworking spotlight, where he dishes on his favorite retail trends and the best projects he's been a part of.