LiveRamp Software Engineering interview questions

A recruiter contacted me via email. I sent my resume and they sent me back a link to take an online test. The test had almost the same questions that were mentioned in the earlier reviews. I completed the test also had time to verify the answers. I had heard that they are interviewing people to improve their interview process. Well, it seems like it is true to me. I am sure that I answered the multiple choice questions correctly and also gave a reasonable explanation for descriptive questions. My interests coincides with what the company does and I was very interested. I got a generic mail today saying that I was "not suitable" for the position! I should say that I was surprised. I would definitely refrain from applying in the future.

Applied online and then gave the coding test. Got a coding test with 10 multiple choice questions and six degrees of freedom question. Gave all the answers correctly but after a week got a generic mail saying I was not selected.