The entire recruitment process is divided into 3:
1. The CV and cover letter - not being a creative person, the idea of having to make a creative cover letter scared me. I focused my cover letter on the campaigns, good work, and ethical principles.
2. The group interview - there were about 20 of us and the team held two different days (so approx 40 in total). The group interview lasted 2 hours and consisted of:
a. Pretending to be a sales consultant, having to tell the 'customer' (another interviewee) about Charity Pot and give an example of a campaign Charity Pot supports (the team gives you 5 minutes to learn about the campaign from a sheet of paper). They then test you on your open body language, approaching customers, and enthusiasm.
b. Picking a gift based on a scenario - in a group of 3 you're given a scenario (e.g. man trying to buy wife anniversary present) and have to browse the table of gift boxes and justify your choice in offering the customer this product. You are allowed 3 questions to ask the customer to narrow down the options. - here looking at customer care and good use of question skills (my team used budget, how long the relationship had been, and if the customer were to describe the recipient in 3 words)
c. Delivering a group presentation of making LUSH bath bombs to an audience (everyone else). Looking for engaging each member of the audience, enthusiasm, and relaying information about LUSH.
3. The trial shift - consists of 1hr 30mins where they set you loose on the shop floor after demonstrating how to conduct a 'wet' demo, a 'dry' demo, and a sit-down consultation. Looking for actively approaching customers, they want to see all 3 demos, and a good bonus would be to link sell (i.e. if you liked this product, you'll love this...). Followed by a 2min debrief of short questions.
Overall fun interview and store trial.