Salsify Marketing Designer interview questions

I went through several interview rounds. The first was with Talent Acquisition, followed by a conversation with the Hiring Manager, and then separate interviews with the videographer and the Marketing Director. All interviews were fairly straightforward and the recruiters were friendly, but many of the questions were quite repetitive across the different rounds. During the first interview, they mentioned there would be an exercise later in the process. After the interviews, they said they would follow up with next steps, but about four days later I received an email saying they had decided to move forward with another candidate instead of proceeding with the exercise. The message mentioned they had really enjoyed meeting me, but no specific feedback was provided. I asked for more detailed feedback but unfortunately did not receive a response.