First step was a call to explain what the position would entail. The invitation was on Google hangouts, which I had to set up (a bit more problematic and time consuming then I would have liked). In the end it was all for naught as the interviewer ended up calling me on the phone anyway. The interviewer seemed nice enough, but did not seem to know exactly how to explain the position herself, which made it a bit confusing. She also explained that there would be no real support team to carry out the job, and that job entailed laying the foundation of the business for the new location. I was also surprised by how sales oriented the position really was, as there was no real mention of this in the job description, but it seemed to me like it was the biggest requirement. Basically selling a workspace environment to small businesses.
The second part of the interview was an extensive report. I was a bit surprised about this step, as it was a lot of free work (basically a lot of detailed market research, business plans, etc). It was not the usual job application questionnaire where you answer personality based questions "what would you do if", but rather the kind of report you would expect to do once you had signed the contract and were guaranteed a return on your investment so to speak.