Everything in the book...from "Tell me about yourself" to "What is your favorite campaign that you have worked on?" They also want you to ask a lot of questions for them.
Brand Planning Interview Questions
20 brand planning interview questions shared by candidates
What experience do you have in driving brand strategy and cross-functional alignment.
Previous experience, communication skills
Why would you like to leave your current job?
The HR is quite serious considering it was an informational interview. She asked me to go through resume for her, what I did in each job/intern and what I learned.
Why are you interested in The Richards Group?
What originally sparked your curiosity?
Break down any process you want into steps and detail the customer journey.
Tell me about your background, where you went to school and why is brand planning for you?
What do you see as a current issue in brand planning in the current timeline?
Viewing 11 - 20 interview questions