There was one essay question and then other questions from the CPSM exams such as- Knowledge of a firm's strengths and weaknesses, changes in the business environment, historical trends, and management goals are: A. components of a firm's mission statement. B. useful in assessing the firm's marketing budget. C. the basis for selecting target markets. D. critical for developing a public relations plan
What's your experience in category management?
Can't reveal them but they were fairly objective.
Case studies were presented to me
How will you find out how many petrol pumps are there in your city. How will you get to know that how many pressure cooker is there in your city.
Introduction,one business case study, previous and salary expectations.
Case round on GTM for saloons and spas
What makes you a good candidate?
What you think about Urban company
Guestimate questions. How to do market sizing etc.
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