Generic questions about my previous experiences and about difficult moments managing other projects. They also asked me if I wanted to work at Headout because of the company or just because it is part of the industry I already work for
Content Strategy Interview Questions
145 content strategy interview questions shared by candidates
introduce yourself, what is your current job, why Netflix, day to day job, who are your peers. Nothing out of this world. Friendly interviewing process...
How would you decide between local content vs. content that appeals to a wider audience
Estimate the number of subscribers
Most questions were the exact ones you would expect: what's your experience with X? What were your results? Etc. Nothing unusual or unexpected was asked.
Tell us about a recent content strategy project.
They ask you to take a 2 part SHL Questionnaire
Name a time you had a creative solution for a problem?
Part 1: Building a plan for a whitepaper and briefing Context: We intend to produce and distribute a whitepaper about what to consider when starting your own practice or selling your own practice as a GP. Consider this a brief. The final whitepaper must not be Doctolib-oriented and must be as neutral as possible but should be at the standard of McKinsey Institute. ● Define the editorial plan for this whitepaper: list parts, sub-parts, topics, main ideas; ● Specify the golden rules for the structure and content of this whitepaper; ● Indicate us how and where you would do research (online, offline, experts, etc.); ● Tell us how you would use, decline and promote it once it’s finalized; ● Let us know what KPI and metrics you would use to track marketing performance.
Part 2: Preparing a roadmap for launch in Italy Context: Imagine Doctolib is launching its own digital media Platform in Italy. Please create a roadmap for the first 3 months including target audience, type of format and purpose
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