There were specific questions about what I would improve/change in their current messaging.
Copywriter Interviews
Copywriter Interview Questions
"When you interview with an ad agency or other business for a copywriting position, the interviewer will ask questions that will determine whether you have the writing skills and advertising knowledge to write material that will help the the agency's clients sell their products. Prepare to present samples of your work and describe the techniques you used to make your material appeal to its target audience. You may be asked situational questions such as how you would use different forms of media to increase the appeal of a product to a range of consumers."
5,401 copywriter interview questions shared by candidates
After I had used the example that, in my experience, when it comes to talent, hard work, and being personable, creatives have 2 out of 3 except in rare instances, I was asked how many I think *I* have.
How did I prefer to work with account/marketing managers.
Have you had a time when you dealt with negative feedback?
Why does your background and experience make you a good fit for this position?
Basically, they'll tell you a little about the company, you'll describe your work history, they ask you questions about it, and then you ask them questions. Basic.
What is my academic background
Why did you make this, is something wrong with you?
Do you think great creative advertising has to be based on insights, or on a gut feeling?
Why is your work history all freelance? Why doesn't anyone hire you full-time?
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