Statistical Consultant Interview Questions

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A company that produces an inexpensive frozen pizza product (eaten mostly by children) is experiencing losses in sales and the grocery stores that carry the product are threatening to remove it from shelves. The company is considering at least two options: A) Begin a television advertising campaign for the current frozen pizza product targeting children after school, and B) In addition to the current frozen pizza, start to produce a new product, the "pizza pocket," which would be the first of its kind and does not have any current competitors. What are the pros and cons of each option? Walk through the processes of how you would decide whether to recommend either option to the company.
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Statistical Analyst

Interviewed at Cambridge Group

4
Nov 8, 2011

A company that produces an inexpensive frozen pizza product (eaten mostly by children) is experiencing losses in sales and the grocery stores that carry the product are threatening to remove it from shelves. The company is considering at least two options: A) Begin a television advertising campaign for the current frozen pizza product targeting children after school, and B) In addition to the current frozen pizza, start to produce a new product, the "pizza pocket," which would be the first of its kind and does not have any current competitors. What are the pros and cons of each option? Walk through the processes of how you would decide whether to recommend either option to the company.

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