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For brick-and-mortar retailers, online advertising can be an exciting avenue to pursue new customers and to encourage repeat visits. Programmatic advertising can help with three easy tactics: http://glassdoor.com/slink.htm?key=vQamo
Does WPP’s acquisition of Triad cross over into walled garden territory? In this article, Jay Friedman explores this question: http://glassdoor.com/slink.htm?key=vQamb
We have a lot to be grateful for this year. We’ve had an incredible journey in 2016, and we’d like to take a moment to pause, reflect back and share what we’re most thankful for. http://glassdoor.com/slink.htm?key=vQaw8
What do you do when your marketing needs outgrow traditional media? You redefine. Learn more about the advantages of programmatic media: http://glassdoor.com/slink.htm?key=vQasu
How do you know you aren’t paying for the wrong consumer on the right site or the right consumer in the wrong context? Get the benefits of more sophisticated targeting with programmatic: http://glassdoor.com/slink.htm?key=vQaBX
The end game hasn’t changed in over 100 years. Programmatic is just the new medium for marketers. Get back to the basics in ad tech: http://glassdoor.com/slink.htm?key=vQaBa
Understanding how programmatic advertising works isn’t easy. Let’s get back to the basics. Programmatic 101: Why programmatic buying is more efficient than traditional ad buys. http://glassdoor.com/slink.htm?key=vIZWx
We all have room for improvement. Our COO Jay Friedman shares how today's ad agencies could stand to make a few fixes for the better. http://glassdoor.com/slink.htm?key=vIZWr
Not sure which digital marketing tactics should be on your nice list and which will give you nothing more than a lump of coal? Our account strategy expert Noah Everist has you covered. http://glassdoor.com/slink.htm?key=vIZEE
No matter which side of the aisle you’re on, you’ll enjoy this year's presidential campaign digital media analysis. #adtech http://glassdoor.com/slink.htm?key=vIZEF
