Cotopaxi reviews

3.1

44% would recommend to a friend

(136 total reviews)

Lindsay Shumlas

46% approve of CEO

44% positive business outlook

Cotopaxi has an employee rating of 3.1 out of 5 stars, based on 136 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Cotopaxi employee rating is in line with the average (within 1 standard deviation) for employers within the Retail & Wholesale industry (3.5 stars).

Reviews by job title

136 reviews
5.0
Mar 9, 2026

Heading in a great direction

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

I rarely look at sites like this, as they can sometimes become forums for negativity rather than a healthy balanced perspective. However, after reading a number of recent reviews, I felt it was important to add some context and clarity based on my own experience. Working here has been a genuinely rewarding experience. It is an organization that is deeply respected, and the authenticity of the brand truly comes through in the work being done every day. There is a strong and shared sense of purpose across the company, and it is clear that people care deeply about the mission and the impact of their work. I feel very fortunate to be part of this team. One of the most encouraging aspects has been seeing the energy, talent, and fresh thinking brought in by newly onboarded team members. You can genuinely feel positive momentum building across the organization. The direction of the company is clear, and that sense of “true north” is reflected in the thoughtful decisions being made throughout the business.

Cons

Like any growing organization, progress requires a willingness to evolve. Welcoming new perspectives and embracing change are essential ingredients for strengthening the mission and ensuring the company continues to grow and thrive.

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Cotopaxi Response
1mo
Thank you for taking the time to share this - it genuinely means a lot. We know Glassdoor can sometimes reflect the loudest moments rather than the full picture, and we appreciate you adding your voice to it. What you've described - the sense of purpose, the momentum, the people - is exactly what we're working to build and protect as Cotopaxi grows. The direction is intentional, and it's encouraging to hear it's being felt on the ground. We're proud of the team we have and the mission we're rallying around. Thanks for being part of it!
1.0
May 18, 2023

NOT the company it used to be.

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Unlimited PTO and flexible schedule, remote first workplace, friendly coworkers

Cons

For years this was genuinely a wonderful place to work but in the past year there have been many C-Suite level changes leading to a shift in how the company operates. No longer a people focused company, it is now 100% growth focused, and employees are suffering for it. There is nothing wrong with being growth focused, but Cotopaxi doesn't have the infrastructure or the leadership to support it. There is absolutely no structure to any work process, everyone is doing the work of three people, and pleas for help or improvements such as updated software, tools, or necessary staffing go ignored due to "lack of budget". Because of this, talented staff placed in crucial roles have left in high numbers in recent months. Open positions are slow to be back-filled, and often aren't filled at all, leaving other team members to pick up the slack without being compensated for the additional work. Every day feels manic, every ask is urgent, and nothing ever feels like is has been planned properly. There is a severe breakdown in communication between senior leaders and teams. Direct interaction is rare, and when it does occur it is always in a rushed meeting where they dance around all the important questions and never give a clear answer on anything. Middle management is constantly having to chase down execs for info that should be common knowledge but often come up empty handed, leaving teams guessing on what they actually need to do. We are often told not to bring up pain points to execs because they "have enough on their plate", so even bringing a problem to attention is difficult. I have witnessed some truly astounding wastes of time, resources, and money in the recent months, but I don't even know who to hold accountable because everyone I mention it to just passes the buck higher up the chain. Updates on hires, goals, budgets, and other critical info change on a daily basis so it's impossible to discern if what is being told to you is actually going to happen or is just being said to appease you. Needless to say, this creates a pretty terrible work environment, there is no focused goal, just a group of defeated workers trying their best to keep their heads above water. I've been doing what I do for 15 years, I think I'm pretty good at it, but it's impossible to feel like you're doing a good job here, because even if you're giving it you're all it's just barely enough to get by. Burnout is rampant, but taking personal time feels like an inconvenience. If a key person is out of the office, an entire operation could fall apart. The whole company is a house of cards, balancing on outdated processes and a skeleton crew of over stressed staff. It's not a recipe for anyone to do their best work. Compensation wise, Cotopaxi is very low, even for the outdoor industry. Most of my department is earning around 30% under market under market value for each of their roles, the 401k match is very low, yearly merit raises are pitiful, and annual bonuses are iffy on if they'll actually pay out or not. Meanwhile, the company continues to make record profits. Career growth is questionable given the company's aversion to keeping departments properly staffed, and there is definitely some favoritism shown on who is getting the budget to hire. This leads teams to feel as if they are competing against each other for basic staffing needs and budget requests. I would say a lot of us took these jobs initially because we believed in the company and were, at the time, doing rewarding work. With those days gone and seemingly never coming back, it's no surprise that folks are leaving to take jobs that pay a normal wage without all the unnecessary stress. I don't enjoy writing this, there was a time that I truly loved what I was doing here, and I do hope that upper management has what it takes to turn this place around. As of now I wouldn't recommend working here to anyone. The hip people-first "culture" is a sham, and the gear discount isn't worth your sanity. You will be appreciated more and have a better chance at succeeding almost anywhere else.

2.0
May 13, 2023

Amazing Mission. Needs to reflect on its claim of People First

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

-Remote first -Great Products -Mission Driven -Co-Founders Story and goals -People: the people who work here are working for the brand because they believe in the Mission and the foundation created by the Founders -Exciting to grow a new company in the outdoor industry -Often promote from within -Really has the potential to live its brand Ethos

Cons

-There was a culture of fear, gaslighting, and toxic communication from long term EC, which has led to a lack of trust between employees. This is not a new issue that was expressed from the new CEO and has been shared with previous HR teams. It is unfortunate that there has been no action taken. This is an issue that is known outside of the brand -Jr and lower level employees do not feel empowered to give true feedback for fear of loss of growth potential -Feedback is often ignored, -

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Cotopaxi Response
3y
Thank you for bringing this concern forth as a former employee. I’m Grace Zuncic, the new head of people, and want you to know that I am looking into the concerns raised with our Co-Founders and incoming CEO. I also want to thank you for your contributions to Cotopaxi and to our mission. This is a place that genuinely cares, and we take your concerns seriously.
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Glassdoor has 150 Cotopaxi reviews submitted anonymously by Cotopaxi employees. Read employee reviews and ratings on Glassdoor to decide if Cotopaxi is right for you.