Never get comfortable, Change will happen - Mid Market Account Executive Marketing 360 Employee Review

The owner of the company used to gloat about this position of Marketing Executive in our meetings and what an honor it was to be a Marketing Executive. "If you work hard and give us everything you have you can make 200K+ per year" That was true, at the time. Lots of ME's dedicated their time and sacrificed their personal life to try and achieve that goal. However, slowly, over the past 2 years, there have been 4-5 pay changes (All decreases if you were top-performing Marketing Executives at the time). Just a massive slap in the face to people that "bought-in" to the Madwire beliefs and gave everything that they had to the company. At every step of the road the Owner had to sugar coat things and try to boost everyone's moral because yet again, pay cuts (always combined with other changes as well). Literally there are some Marketing Executives who have taken 40-60% pay cuts when you look at what they were on pace for 2 years ago. Managements answer is "stop living in the past and look to the future" and find new ways to achieve the income you desire. It rubs a lot of people the wrong way when they have given so much to a company to realize they are still just an employee aiding the long-term growth and survival of a corporate company (the company's primary goal and driver). Unfortunately, the company now comes first and employees second. - 4-5 Marketing Executive pay cuts in 2 years (Company internally increases their retained profits through that) - Still no 401K match after 10+ years and the pay cuts - Sub-par health benefits This position used to be only for the people who were qualified enough to earn it. Marketing Executives literally ran entire business's marketing efforts and they directly managed and ran the ad campaigns for clients, as well as other aspects of the business. This has now been stripped away from Marketing Executives and handed over to a team who manages ads now. For a lot of Marketing Executives, the people taking over their campaigns know far less than the marketing executive did and the creativity and use of ads has significantly decreased because so many of these people who are taking over ads are new and dont know as much as the Marketing Executives on the accounts. This also damages the level of execution the client feels we are capable of achieving. **Management decreased pay, increased account workload, and took away the part of the job many of us loved the most (ads). Marketing Executives are moving towards strictly being a project management role of the account. ** Commission bonus tiers were taken away. Bottom performing marketing executives make the same commission as top-performing marketing executives. This results in many employees not caring if they hit their goals anymore because it doesn't change their pay. It takes the wind out of the sales of the people who did achieve their goals to know they are being compensated the same as those who "just get by" ** Over the past 6 months top-performing marketing executives have been dropping off left and right, and rightfully so. Management still refuses to see the real reasons why these people are leaving and address them. The end result will be that more and more of the "older/seasoned" Marketing Executives will be continuing to head out the door. When top employees are quitting it sends "shocks" through the rest of the department because so many others feel the same way as well. ** When Marketing Executives do give their 2 weeks, more often than not (even if they worked here for years) management says "today can be your last day" and doesnt let them honor the two week window.