employer cover photo
employer logo
employer logo

Marketing 360

Part of Madwire

Is this your company?

Marketing 360 reviews

4.6

90% would recommend to a friend

(210 total reviews)
avatar

Joe Kellogg and JB Kellogg

92% approve of CEO

89% positive business outlook

Marketing 360 has an employee rating of 4.6 out of 5 stars, based on 210 company reviews on Glassdoor which indicates that most employees have an excellent working experience there. The Marketing 360 employee rating is 24% above average for employers within the Media & Communication industry (3.7 stars).

Reviews by job title

210 reviews
3.0
Jun 23, 2020
Recommend
CEO approval
Business Outlook

Pros

You can now work from home. Unlimited PTO (but its hard to take any time off) You can play ping pong at work. Management is approachable Culture is great

Cons

The owner of the company used to gloat about this position of Marketing Executive in our meetings and what an honor it was to be a Marketing Executive. "If you work hard and give us everything you have you can make 200K+ per year" That was true, at the time. Lots of ME's dedicated their time and sacrificed their personal life to try and achieve that goal. However, slowly, over the past 2 years, there have been 4-5 pay changes (All decreases if you were top-performing Marketing Executives at the time). Just a massive slap in the face to people that "bought-in" to the Madwire beliefs and gave everything that they had to the company. At every step of the road the Owner had to sugar coat things and try to boost everyone's moral because yet again, pay cuts (always combined with other changes as well). Literally there are some Marketing Executives who have taken 40-60% pay cuts when you look at what they were on pace for 2 years ago. Managements answer is "stop living in the past and look to the future" and find new ways to achieve the income you desire. It rubs a lot of people the wrong way when they have given so much to a company to realize they are still just an employee aiding the long-term growth and survival of a corporate company (the company's primary goal and driver). Unfortunately, the company now comes first and employees second. - 4-5 Marketing Executive pay cuts in 2 years (Company internally increases their retained profits through that) - Still no 401K match after 10+ years and the pay cuts - Sub-par health benefits This position used to be only for the people who were qualified enough to earn it. Marketing Executives literally ran entire business's marketing efforts and they directly managed and ran the ad campaigns for clients, as well as other aspects of the business. This has now been stripped away from Marketing Executives and handed over to a team who manages ads now. For a lot of Marketing Executives, the people taking over their campaigns know far less than the marketing executive did and the creativity and use of ads has significantly decreased because so many of these people who are taking over ads are new and dont know as much as the Marketing Executives on the accounts. This also damages the level of execution the client feels we are capable of achieving. **Management decreased pay, increased account workload, and took away the part of the job many of us loved the most (ads). Marketing Executives are moving towards strictly being a project management role of the account. ** Commission bonus tiers were taken away. Bottom performing marketing executives make the same commission as top-performing marketing executives. This results in many employees not caring if they hit their goals anymore because it doesn't change their pay. It takes the wind out of the sales of the people who did achieve their goals to know they are being compensated the same as those who "just get by" ** Over the past 6 months top-performing marketing executives have been dropping off left and right, and rightfully so. Management still refuses to see the real reasons why these people are leaving and address them. The end result will be that more and more of the "older/seasoned" Marketing Executives will be continuing to head out the door. When top employees are quitting it sends "shocks" through the rest of the department because so many others feel the same way as well. ** When Marketing Executives do give their 2 weeks, more often than not (even if they worked here for years) management says "today can be your last day" and doesnt let them honor the two week window.

1.0
Feb 1, 2020

Beware of this company

Recommend
CEO approval
Business Outlook

Pros

Nice platform design with many fuctions

Cons

1. Lack of integrity 2. Undelivered promises 3. Sales are forced to clients with unfulfilled contracts - Just don't give them your bank account number of a CC number... you'll regret it.

2.0
Aug 27, 2021
Recommend
CEO approval
Business Outlook

Pros

This company tends to hire people who are great to work with. Depending on what kind of company culture you enjoy, Madwire might be a great fit. It biases more toward an idealistic, driven “family” (see cons) that is sports-focused and felt a bit like frat culture. It pushes hard on that, which polarizes people to love it or hate it. It is not for everyone. In the software organization, because it was small, I got to have a broad reach and work on a wide array of projects with high impact, which was enjoyable. When COVID hit, they very quickly embraced remote work, which was a welcome change.

Cons

THE COMPANY: Watch what the company does and ignore what it says. It has a shiny, idealistic veneer born out of its sales-focused culture. Underneath that is a hectic machine with little empathy. The “family” culture, as is common, is an effective tool for emotionally placating employees to do more work for less money. Trust the bad reviews. I’ve read through most of them here, and they correspond to things that I witnessed or circulated internally as part of the Madwire's lore. This company has solicited Glassdoor reviews from employees, especially new employees. These help pad the ratings here on Glassdoor. Madwire removes itself and its Marketing360 product from nearly every platform on which it cannot control or remove poor reviews. Go ahead, try to find them on a site you would normally expect to see reviews on and not the random 3rd party sites that populate search results. Ask yourself, why would a proficient digital marketing agency do that? Madwire is great for young people who don’t yet know how to value or stand up for themselves professionally. It is not good for people with health issues or families. Leaders are untouchable. Work here if you are a perfectly abled young person who does not understand your value. They have gotten better now, but look for responses to older reviews on here. Most commonly, it was some form of non-apology and a subtle attack on the reviewer's integrity. This reflects the true nature of the company I experienced and heard about through coworkers. Trying to communicate that you’re tired, burnt out, or a process isn’t working may result in some mirroring followed by a “but” and some form of “we’re not for everyone”, excusing themselves of responsibility. BURNOUT: The title pretty much covers it. Burnout culture is real here. I don’t know anyone who wasn’t exhausted on some level. The way the company structures its monthly goals is relentless and ever-increasing. It’s not so much that Madwire hires unskilled people, it's more about the pace not allowing employees to do quality work. CULTURE AND HEALTH: As mentioned before, I discourage from working here anyone who might have physical or mental health challenges. Madwire will cover just enough ground to satisfy basic HR requirements, but nothing more. They do so with infrequent Lunch and Learn events, and with shallow inspirational quotes easily found on Instagram/Pinterest that reinforce the “work harder” culture. The “cry rooms” are real, physical rooms at the office that most everyone knows about. There is no DEI (Diversity, Equity, and Inclusion) focus/group at this company. Expect the bare minimum that fulfills basic legal requirements. The engineering department is mostly male and white. Unlimited vacation policy is somewhat a joke, but for those with monthly quotas, there is zero allowance given for the time taken off. If you take a week off, you still need to meet the same quota as if you worked the entire time. BENEFITS AND PAY: Expect to be underpaid, though it depends on your role. For some industries, Madwire is roughly par for the course. For others, such as Software Engineers, the pay and benefits for some folks bordered on insultingly low. Their healthcare is significantly expensive if you are married and/or have kids. For single folks it is workable. When I initially became what the company would qualify as a leader, I got zero pay raise with a possible one in 3-6 months. They forgot. I had to nag them. Same with my performance reviews too. It’s better now, but during my first few years at the Madwire folks in my department didn’t receive consistent pay increases or performance reviews. This is one area where I did see improvement over time. Not perfect, but it was getting better. It took a while to see, but it became clear that all of these pattern were trickling down from the top of the company. LEADERSHIP: Madwire is constantly restructuring and changing direction. There is little-to-zero long-term strategy. Everything is critically urgent, possibly on fire, and our absolute top priority. Until a month later, when the current task still isn’t complete, but now a new critical priority has popped up. If you’re lucky enough to get a leader with a backbone that will protect you from the rest of the company, then it’ll be a reasonable job. Otherwise, it might be miserable. Those that survive at this company do so through cynicism and detachment. If you become a leader, you better be a “yes man”. Otherwise, you may burn out trying to protect your team from the constant barrage of overwork and changing processes/requirements. Madwire burns through leaders consistently. If the leader doesn’t leave, they eventually will be let go for a wide assortment of reasons. For many, the moment you become a leader the clock starts ticking. When COVID initially hit, they said they would keep the team together and not fire anyone. Within a couple of days, they had silently let people go through restructuring. The engineering group has had high turnover for at least a couple of years now. CONCLUSION: In the end, this company operates in a “red ocean”. A highly competitive, narrow-margin market filled with rivals, and all of them exist at the whim of the world's largest global ad networks (Google, Facebook, etc). Without having a truly original (“blue ocean”) offering, massive time and energy is spent keeping pace with constant changes from the platforms we use and our competitor’s innovations. This results in a reactive business model that involves quite a bit of flailing and “urgent” changes. Leadership continually isn’t receiving the message that the way they are running the company is burning bridges with its employees. At the same time, Amazon is getting away with the same thing, so who’s to say this kind of thing doesn’t work? Either way, for your health and the sanity of those around you, I do not recommend spending much time at this company. To quote another employee’s recent review: “This is where you go to work to find out how you should NOT be treated.”

avatar
Marketing 360 Response
4y
Thank you for sharing. We hate hearing that anyone has walked away feeling underappreciated. In an effort to improve our team experience, here are some changes we've made this year related to a few of the things you mentioned: We've invested more in family benefits to ensure that employees with spouses or families on our benefit programs have additional financial support from us. We just announced a matching 401K program that will go live in January. Our leaders are being automatically notified when they have an employee approaching a work anniversary, so that they can proactively provide performance reviews and any associated pay increases. Our goal is to ensure no one slips between the cracks and that employees feel appreciated and recognized. We've also provided leaders with reporting on how much time off employees have taken YTD. This way we can identify employees who have not taken enough time off and encourage them to take some personal time in the near future. Time away is critical to avoiding burn out, maintaining a healthy work/life balance and mental health. With regard to mental health resources: in addition to the monthly webinars that you mentioned, we have full EAPs (Employee Assistance Programs) through both Cigna and Guardian that are accessible and available to all employees. HR is available and happy to help if employees cannot find the resources they need. You are correct that we operate in a very competitive space, and an ever-changing industry. We've also implemented some shifts in response to COVID, which were necessary to stay nimble as a business. With every change, we're doing our best to balance the needs of our customers, business and employees equally. With regard to online reviews - you can find us on both Glassdoor and Indeed, which are the two top platforms for employee reviews. You can also find us on BBB, Capterra and other major software review platforms that are all standard for our industry. If you didn't give specifics on the above in your exit interview, please consider circling back around with HR so that we can get additional information that may help us grow and improve as an organization. We wish you the best!
Viewing 1 - 3 of 210 Reviews

Glassdoor has 221 Marketing 360 reviews submitted anonymously by Marketing 360 employees. Read employee reviews and ratings on Glassdoor to decide if Marketing 360 is right for you.